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The Political Scene | The New Yorker
Could the 2024 Election Be Decided by Memes?
Jun 19, 2024
Clare Malone, staff writer at The New Yorker, discusses how memes on social media platforms like TikTok and Instagram are shaping the narrative around Joe Biden and Donald Trump. She explores the impact of edited videos, the shift in news consumption habits to platforms like TikTok, and the resurgence of old content in the 2024 election. Malone also analyzes the influence of humor in political memes, the rise of right-wing voices on social media, and the use of algorithms in political campaigning.
32:16
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Quick takeaways
- Political campaigns are utilizing algorithms on social media to gain traction for the 2024 election.
- Misinformation is spread through AI-generated content and right-wing echo chambers, impacting voter perceptions.
Deep dives
American Politics and Virality on Social Media
The concern surrounding Biden's age is highlighted, with videos of his falls going viral and contributing to the perception of his capabilities. The increasing reliance on social media for news consumption, especially platforms like TikTok, is reshaping political messaging and influencing voter opinions. Memes and videos play a significant role in shaping public perception, with Biden and Trump actively engaging in online virality to reach a wider audience.
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