AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Jack Butcher shares his professional background in graphic design and his experience working in various agencies. He discusses his journey from starting his own agency and burning out to the genesis of the idea that created Visualize Value.
Butcher explains how Visualize Value initially focused on helping businesses articulate their value propositions during the pitch process. He discusses the name 'Visualize Value' and how it became the guiding principle for working with clients and creating visual concepts. He also mentions how Visualize Value expanded its reach through social media to find leads and attract clients.
Butcher discusses his use of social media, particularly Twitter and Instagram, to share visual concepts that resonated with a wider audience. He emphasizes the power of visuals and how they contributed to the growth of Visualize Value's social channels and the demand for its services.
Butcher talks about the transition of Visualize Value from a service business to a product business. He explains how the demand for its services led to the creation of educational products focused on design and visualization. He also highlights the importance of focusing on specific niches and the value of building trust and community.
Butcher expresses his fascination with Web3 and the potential it holds for revolutionizing the exchange of value and ownership. He discusses his experimentation with NFTs and how they can benefit artists and creators in the long run. He also mentions his vision for the future of Visualize Value, including community-built products and the integration of Web3 technology.
Are you ready for the next iteration of Where It Happens? Greg Isenberg is now the host of the podcast, which will be focused on catching up with incredible guests at the intersection of community, commerce, and content.
Today, Greg is joined by Jack Butcher, the founder of Visualize Value, which offers community and content for building independent income on the internet. In this episode Jack tells Greg how he pivoted from the chaos of running an agency to building products for a community he understood.
►►Subscribe to Greg's weekly newsletter for insights on community,
creators and commerce.You'll also find out when new and exclusive
episodes come out from Where it Happens. And it's totally free.
https://latecheckout.substack.com
FIND ME ON SOCIAL:
Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
TikTok: https://tiktok.com/@gregisenberg
LINKS FOR THIS EPISODE:
Production Team: https://www.bigoceanpodcasting.com
Jack Butcher: https://twitter.com/jackbutcher
A SPECIAL THANKS TO OUR SPONSORS
►► This episode is brought to you by Retool.
Retool is the fast way to build your own custom internal tools for your business. With a complete library of 100+ fully-featured, accessible UI components that you can drag and drop into any interface, Retool’s platform lets you build the custom internal tools your team needs, 10x faster.
Thousands of teams at companies like Amazon, DoorDash, and NBC collaborate around custom-built Retool apps to operate faster and better. Also, teams of up to five can build Retool apps for free. We're huge fans of the product! If you want to learn more, go to https://retool.com/
►► This episode is also brought to you by Athletic Greens.
AG1 by Athletic Greens is incredible and we have been starting every day with it for several years. It’s just one scoop in 8-12 oz. of water each morning, and you're getting 75 high-quality vitamins, whole-food sourced ingredients, probiotics, and adaptogens to help you start your day right. It's one daily habit that supports gut health, supports the immune system, recovery, energy, and focus!
Right now, Athletic Greens is giving you a free 1 year supply of immune-supporting Vitamin D and 5 free travel packs with your first purchase. Take ownership of your health today by going to https://athleticgreens.com/wih
SHOW NOTES
0:00 - Intro
0:37 - The vision for Visualize Value
10:14 - Testing, iterating and validating an idea
13:28 - How to name your product or service
20:19 - What is Daily Manifest?
26:06 - The success formula of Visualize Value
33:46 - How Jack Butcher's brain thinks about Web3
38:56 - Future product mapping for Visualize Value
48:41 - Jack Butcher peers into the crystal ball of Web3
Listen to all your favourite podcasts with AI-powered features
Listen to the best highlights from the podcasts you love and dive into the full episode
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
Listen to all your favourite podcasts with AI-powered features
Listen to the best highlights from the podcasts you love and dive into the full episode