The Startup Ideas Podcast

Building the Right Product, At the Right Time, For the Right People with Jack Butcher

Nov 23, 2022

Jack Butcher, founder of Visualize Value, shares his journey from running a chaotic agency to creating impactful products for a dedicated community. He discusses how social media feedback shapes product development and highlights the significance of concise communication. Butcher also dives into the creation of his Daily Manifest tool, aimed at improving productivity amidst chaos, especially in the Web3 landscape. The conversation touches on the future of social media, NFT integration, and the evolving role of community in entrepreneurship.

58:32

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Episode guests

Jack Butcher

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Episode notes

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Quick takeaways

Visualize Value began as a service helping businesses articulate their value propositions and expanded through social media.

The power of visuals and social media contributed to the growth of Visualize Value's brand and demand for its services.

Visualize Value transitioned from a service business to a product business, focusing on niche educational products and building trust and community.

Deep dives

Jack Butcher's background in graphic design and agency work

Jack Butcher shares his professional background in graphic design and his experience working in various agencies. He discusses his journey from starting his own agency and burning out to the genesis of the idea that created Visualize Value.

Intro

6min

Daily Rituals and Social Media Discoveries

2min

The Social Media Influence on Product Development

12min

Navigating Chaos with Daily Manifest

23min

Enhancing Efficiency with Internal Tools and the Promise of Web3

5min

Envisioning the Internet in 2030

7min

Exploring Community and Entrepreneurship in the Digital Age

2min

Are you ready for the next iteration of Where It Happens? Greg Isenberg is now the host of the podcast, which will be focused on catching up with incredible guests at the intersection of community, commerce, and content.

Today, Greg is joined by Jack Butcher, the founder of Visualize Value, which offers community and content for building independent income on the internet. In this episode Jack tells Greg how he pivoted from the chaos of running an agency to building products for a community he understood.

►►Subscribe to Greg's weekly newsletter for insights on community,
creators and commerce.You'll also find out when new and exclusive
episodes come out from Where it Happens. And it's totally free.

https://latecheckout.substack.com

FIND ME ON SOCIAL:
Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
TikTok: https://tiktok.com/@gregisenberg

LINKS FOR THIS EPISODE:
Production Team: https://www.bigoceanpodcasting.com
Jack Butcher: https://twitter.com/jackbutcher

A SPECIAL THANKS TO OUR SPONSORS

►► This episode is brought to you by Retool.

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SHOW NOTES
0:00 - Intro
0:37 - The vision for Visualize Value
10:14 - Testing, iterating and validating an idea
13:28 - How to name your product or service
20:19 - What is Daily Manifest?
26:06 - The success formula of Visualize Value
33:46 - How Jack Butcher's brain thinks about Web3
38:56 - Future product mapping for Visualize Value
48:41 - Jack Butcher peers into the crystal ball of Web3