Shopify Masters Kitchen-to-Global Brand: Lhamour's Journey That Changed Mongolia Forever
Jul 24, 2025
Khulan Davaadorj, founder of Lhamour, turned her eczema journey into Mongolia’s first organic skincare brand, transforming local communities and creating job opportunities. She shares her experience from kitchen experiments to a thriving global brand, emphasizing sustainable practices. Khulan reveals the challenges faced when transitioning to North American e-commerce and the importance of customer feedback for innovation. Throughout, her dedication to sustainability and cultural heritage shines, highlighting a unique blend of beauty and social impact.
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Journey from Eczema to Skincare
- Khulan switched careers to become an organic skincare formulator after battling eczema.
- She spent about eight months testing and making skincare products in her kitchen before launching the brand.
Leverage Social Media Early
- Use social media to share your business journey authentically and consistently to gain traction.
- It's a cost-effective way for entrepreneurs with limited marketing budgets to get customers.
In-House Production Values
- Keep production, formulation, and fulfillment in-house to maintain quality and control.
- Employ local talent to empower communities, emphasizing financial independence for women.
