Deep Dive with Ali Abdaal

Lessons From Selling Morning Brew For $75 Million At 28 - Alex Lieberman

257 snips
Jul 14, 2022
Guest
Alex Lieberman
Alex Lieberman, co-founder of Morning Brew, shares his inspiring journey from a college newsletter to selling the company for $75 million at just 28. He discusses the importance of storytelling in sales and how authentic communication drives success. Lieberman also explores navigating career transitions, emphasizing passion over stability. He reflects on the emotional aftermath of financial success and the quest for purpose beyond wealth, reminding us to embrace our true selves amid life's challenges.
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ANECDOTE

Life-Changing Loss

  • Alex Lieberman's father passed away suddenly from a stroke at 49 years old.
  • This experience clarified the unimportance of daily worries and the value of time.
ANECDOTE

Morning Brew's Origin

  • Alex, from a finance family, went to the University of Michigan and interned at Morgan Stanley.
  • During senior year, he started a business newsletter, initially called Market Corner, to address students' business news consumption habits.
ADVICE

Use Free Time Wisely

  • Having an abundance of time can lead to unexpected opportunities.
  • Use free time to tinker and pursue interests, as Alex did with his newsletter.
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