Masters of Scale Dare to make unexpected moves, w/David Droga of Droga5 and Accenture Song
7 snips
Feb 28, 2023 In this lively conversation, David Droga, founder of Droga5 and CEO of Accenture Song, shares his journey of making bold, unexpected moves in the advertising world. He emphasizes the importance of creativity over conventional paths, revealing how daring strategies, like staging a viral video of graffiti on Air Force One, redefine success. David discusses the role of vulnerability in leadership and how embracing mistakes can strengthen teams. With a rich background in fostering imaginative environments, he inspires listeners to think outside the box.
AI Snips
Chapters
Transcript
Episode notes
Childhood Environment
- David Droga grew up in Kosciuszko National Park, a remote area in Australia with mountains and snow.
- This remote environment fostered his imagination and creativity from a young age.
Mailroom Start
- Instead of going to college, Droga started in an ad agency mailroom.
- This allowed him to observe creatives and learn about the industry's inner workings.
Startup Leap
- Droga left a stable job for a startup with no clients or furniture, at half his salary.
- He prioritized belief in the mission and quality of work, which accelerated his career.