Zena Arnold (Kimberly-Clark) | Startup Speeds at a CPG

1

Introduction

00:00 • 2min

2

Zena Arnold, Chief Digital and Marketing Officer at Kimberley Clark

01:49 • 3min

3

Do You Travel for Business?

04:22 • 2min

4

How You Turned These Lemons Into a Lemonade

06:23 • 4min

5

What's One Lesson You've Learned From Your First Job at G E?

10:26 • 4min

6

Going to a Growth Environment

14:04 • 3min

7

How Many Mentors and Mentors Have You Had?

16:35 • 2min

8

What's Your Greatest Strength?

18:10 • 4min

9

How to Own Customer Experience by Controlling First Party Data

22:23 • 4min

10

What's the Biggest Change in the Digital Marketing Industry?

26:16 • 5min

11

How Do You Know You're Making Progress?

31:25 • 5min

12

How Can You Tell Zena, You're Making Progress?

36:31 • 2min

13

What's the One Biggest Piece of Advice for Those on a Similar Journey?

38:09 • 2min

14

Building the Human Experience With Only Four Simple Questions

39:49 • 3min

15

Are You a Woman of Color?

43:17 • 5min

16

How Do You Communicate With Your Brand Teams?

48:06 • 2min

17

Brand Responsibility - When Should You Respond When Something's Going on in the World?

49:47 • 3min

18

The One Campaign You're Most Proud Of?

52:52 • 3min

19

The C M O Podcast

55:38 • 2min