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Zena Arnold (Kimberly-Clark) | Startup Speeds at a CPG

The CMO Podcast

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The One Campaign You're Most Proud Of?

Goole: I've worked on a lot of great m campaigns. The one i'm most proud of is when i worked a mgogle on crom books. Almost immediately, like that, a holiday season, was the first time that we ever overtook a mack market share in the us. They used to be a single digit share, and and they've been doubled, almost tripled, since then.

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