Raising Good Humans The Truth about Supplements: Science and Safety
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Oct 28, 2024 In this discussion, Katerina Schneider, the Founder and CEO of Ritual, shares her journey in creating a supplement brand that prioritizes science and traceability. She tackles the challenges families face when selecting safe supplements, particularly for pregnant women and children. Katerina emphasizes the importance of essential nutrients for health and brain development. She also opens up about the balance of motherhood and entrepreneurship, advocating for a mindful approach to health that values progress over perfection.
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Ritual's Origin
- Katerina Schneider, Ritual's CEO, had a wellness-focused upbringing but was hesitant about traditional vitamins.
- Her pregnancy prompted her to seek trustworthy supplements, leading her to create Ritual.
Supplement Industry Concerns
- The supplement industry has exploded without sufficient regulatory updates, making it difficult for consumers to choose safe products.
- Katerina Schneider emphasizes the lack of trust and transparency in the current supplement landscape.
Choosing Safe Supplements
- Prioritize supplements with third-party certifications, especially for children's products.
- Look for certifications like Clean Label Project, which tests for environmental toxins and heavy metals.