In this insightful episode of "Negotiate Anything," host Kwame Christian sits down with Mark Mirra, founder and CEO of Aligned, to dive deep into a structured approach to negotiation. With storytelling finesse, Kwame introduces premium negotiation episodes while Mark outlines the importance of preparation, setting clear expectations, and maintaining internal alignment for successful negotiations. By breaking down negotiation into four archetypes and discussing the phases of preparation, communication, proposal, and alignment, listeners gain practical and streamlined strategies. Mark shares how Aligned aims to make the complex art of negotiation approachable for everyone, highlighting the benefits of capturing institutional knowledge and improving negotiation outcomes.

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https://www.alignednegotiation.com/

**What You'll Hear in This Episode:**

- A comprehensive discussion on the importance of the preparation phase in negotiation and how to utilize it to develop assumptions and hypotheses.

- An overview of the "gets and gives" negotiation language and the significance of internal and external alignment.

- Insights into Aligned's mission to simplify negotiation concepts and create actionable strategies, making the negotiation process approachable for all.

**What You'll Learn:**

- How to prepare effectively for negotiations by determining negotiation types, setting objectives, and analyzing key factors.

- Techniques for framing deals, setting clear expectations, and communicating effectively to save time and optimize deal outcomes.

- Tips for avoiding tunnel vision in negotiations, involving legal teams, and ensuring all details are aligned before finalizing a deal.