Product Growth Podcast How Tibo Sold over $10M in SaaS Products by Breaking All the Rules of Traditional Product Building
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Nov 29, 2024 Thibaut Louis Lucas, a serial entrepreneur and indie hacker, shares insights from his journey of building and selling multiple SaaS companies for over $10 million. He discusses his unique approaches to rapid product validation and the power of distribution over the product itself. Thibaut reveals lessons learned from his partnerships, marketing strategies, and the challenges of customer churn. He emphasizes leveraging AI for development and how building in public can enhance personal branding, ultimately encouraging aspiring product managers to embrace hands-on, ROI-focused methods.
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Quitting Job and Starting Side Projects
- Thibaut Louis Lucas's daughter's accident led to him quitting his job and, due to COVID, unexpectedly starting a series of side projects.
- These projects evolved into a structured effort to find a successful startup idea, driven by building in public on Twitter.
Revenue as Validation
- Focus on revenue as the ultimate validation of product-market fit, not just positive feedback or free users.
- People often avoid negative feedback, so free users and praise can be misleading.
Repurposing Content on Twitter
- AakashG and Thibaut Louis Lucas both wrote successful Twitter threads about the algorithm, demonstrating content repurposing.
- This highlights the effectiveness of revisiting older viral content and presenting it with a fresh perspective.