What It Means: A Forrester Podcast

Digital Doubles Vs. Digital Twins: Unraveling The Distinctions

16 snips
Aug 29, 2024
In this engaging discussion, Paul Miller, Vice President and Principal Analyst specializing in digital technology, teams up with Senior Analyst Stephanie Liu to unravel the distinctions between digital doubles and digital twins. They dive into how these concepts serve unique purposes in various industries, with digital twins offering accurate representations for sectors like healthcare and finance. The duo also explores consumer autonomy over online identities with digital doubles, balancing privacy and personalized marketing in today's tech landscape.
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INSIGHT

Digital Doubles Defined

  • Digital doubles are algorithms created and owned by consumers.
  • They interact with other algorithms to personalize digital experiences based on individual goals and values.
INSIGHT

Digital Twins Defined

  • Digital twins are digital representations of physical things.
  • They encompass data, state, relationships, and behavior of their physical counterparts.
ANECDOTE

Origins of Digital Twins

  • NASA used physical twins of spacecraft in the 60s, like in Apollo 13.
  • This concept evolved into digital twins, simulating physical objects in software.
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