Nikonomics - The Economics of Small Business 83 - Why This Entrepreneur Paid $9.2M for a Domain with Jesse Tinsley
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Nov 13, 2024 Jesse Tinsley, a visionary entrepreneur behind five companies like employer.com and recruiter.com, discusses the dynamics of domain value, revealing why he invested $9.2 million in a premium name. He shares his unconventional acquisition strategies, emphasizing creative financing methods that require little upfront capital. Jesse also reflects on his journey into entrepreneurship, the opportunities he sees in the HR tech landscape, and how strong domain names can shape business identity. A treasure trove of insights for aspiring business owners!
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Early Entrepreneurial Ventures
- Jesse Tinsley, despite working with successful tech companies, always had an entrepreneurial drive.
- He started his first company at 18 and later founded Job Mobs, which evolved into recruiter.com.
Accidental Holding Company
- Jesse didn't initially understand holding companies but stumbled into the model while acquiring businesses.
- He recognized a market downturn in 2022 and decided to capitalize on it by acquiring undervalued companies.
Premium Domains
- Invest in premium domain names early on, even if expensive, for their brand recognition and authority.
- This can unlock future opportunities and make your company appear larger than it is.