Turning Data Into Actionable Stories

In a lively conversation, Kudzai Chakahwata, Audiences and Technology Solutions Director at Publicis, shares his unique blend of mathematics and marketing. He discusses the power of storytelling in data analysis, emphasizing that effective communication can bridge the gap between complex findings and decision-makers. The dialogue dives into the importance of ethical data usage and the human element in digital transformation, along with successful case studies showcasing the impact of data-driven strategies. Plus, enjoy some lighthearted banter about pets and favorite books!