Brandon Carter’s 2024 MONEY Secrets | S2:EP2

In 'Awaken the Giant Within,' Tony Robbins offers a comprehensive program for self-mastery, helping readers to discover their true purpose, take control of their lives, and harness the forces that shape their destiny. The book emphasizes the importance of understanding and changing one's belief system, values, and daily habits. It introduces concepts such as Neuro Associative Conditioning (NAC) and the three decisions that control one's destiny: what to focus on, what things mean, and what actions to take. Robbins provides step-by-step exercises and a seven-day challenge to reshape various aspects of life, including emotional, physical, relationship, and financial destinies. The book stresses that everything we do is driven by the need to avoid pain or gain pleasure and teaches how to use these forces to achieve personal goals and transform one's life.

In this highly acclaimed book, Dr. Robert B. Cialdini explains the psychology behind why people say yes and how to apply these insights ethically. The book outlines six universal principles of influence: Reciprocation, Commitment and Consistency, Social Proof, Liking, Authority, and Scarcity. The new and expanded edition includes a seventh principle, Unity, along with new research, insights, and examples. Cialdini uses memorable stories and relatable examples to make the subject accessible and easy to understand, helping readers become more skilled persuaders and defend themselves against unethical influence attempts.