The Costs of Maximizing: Striving for the Best vs Good Enough

Psychologist Barry Schwartz and mathematician Coco Crumb discuss the drawbacks and psychological toll of maximizing efficiency and always seeking the best. They argue that focusing on good enough can lead to greater satisfaction and happiness. Research shows that maximizers tend to feel worse about their decisions and experience higher levels of stress and anxiety. The pressure to make the best choice and continually compare options can lead to a never-ending search for perfection. They suggest that finding a balance and settling for good can lead to a more fulfilling life.