Sales Game Changers | Tips from Successful Sales Leaders The 9-Step AI Prompting Guide for B2B and B2G Sales Professionals with Zeev Wexler
Jun 16, 2025
Zeev Wexler, President of Viacry and an expert in Digital Marketing and AI, shares invaluable insights on enhancing sales performance using AI tools. He discusses a nine-step guiding framework for effective corporate prompting while emphasizing the importance of structured AI governance. Zeev advocates for leveraging multiple AI tools to optimize outcomes and demonstrates how clear voice and specificity can improve engagement in sales communication. His tips can lead to significant revenue growth for B2B and B2G sales professionals.
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Set AI Governance Rules
- Establish governance for AI in your organization to ensure consistent and brand-aligned outputs.
- Feed AI with your company's specific language, tone, and successful content examples to maintain voice and compliance.
Define AI Role and Win
- Always give the AI a specific role or "hat" to act as to guide its responses.
- Clearly define the business goal or "win" you want the AI to help you achieve.
Feed AI Rich Business Context
- Provide AI with rich, relevant context about your business, team, and offerings.
- Use this background to enable AI to create valuable, tailored outputs.
