Marketing School - Digital Marketing and Online Marketing Tips You’ve Reached $10M in Revenue, Who Should You Hire? #1906
Nov 4, 2021
Reaching $10 million in revenue is no small feat, with only 1.1% of American businesses hitting this mark. Discussion focuses on how to identify the right candidates who can propel your business to $100 million. Key insights include the importance of defining desired outcomes before hiring and methods to mitigate risks when bringing on a high-stakes employee. Effective strategies are shared to streamline the hiring process, ensuring that businesses make informed decisions as they scale.
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Hiring for Growth
- To grow your business to $100M, hire someone who has taken a similar business from $10M to $100M.
- They understand the people-game required for scaling and bring valuable experience.
De-risking High-Stakes Hires
- De-risk high-stakes hires by choosing candidates with proven experience in similar roles.
- Avoid hiring based on potential for leadership positions.
Finding the Right Candidate
- Find someone who has achieved similar growth twice before, indicating skill, not luck.
- Ensure they are a cultural fit and willing to both manage and execute tasks (player-coach).
