The Game with Alex Hormozi Brutally Effective Negotiation Tactics | Ep 874
426 snips
Apr 24, 2025 Discover powerful negotiation tactics that can transform your approach to business. Learn the importance of understanding your best alternatives to gain leverage. Explore the impact of anchoring on negotiations and how initial proposals can sway outcomes. Dive into strategies like Multiple Equivalent Simultaneous Offers to unearth what matters most to your counterpart. Master the art of framing to shift focus from costs to value, setting the stage for more successful deals.
AI Snips
Chapters
Transcript
Episode notes
Power of Strong BATNA
- Having a strong BATNA (Best Alternative to a Negotiated Agreement) gives significant power in negotiations.
- Knowing you have a good alternative lets you negotiate aggressively and reject bad deals.
Anchor High in Negotiations
- Always anchor high in negotiations because the first number sets the tone.
- Even if you fear shortchanging yourself, you can reveal willingness to go higher after a deal.
Using Repair Cost to Negotiate
- After a custom-built desk was nicked, Alex asked the builder the cost to fix it.
- The builder's cost estimate became the basis to negotiate a discount reflecting the inconvenience.