MarTech Podcast ™ // Marketing + Technology = Business Growth What’s The One Word Marketers Should Focus On When Transitioning From DTC To Retail?
Jan 22, 2025
Explore the vital transition from direct-to-consumer to retail marketing. Discover the significance of brand differentiators in the skincare industry. Learn how to identify and leverage your unique selling points for market success. Kelley Thornton shares key insights on preparing for bulk distribution, including packaging and pricing strategies. This conversation highlights the importance of organizational readiness and effective brand presence in navigating the retail landscape.
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