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6min chapter
What’s The One Word Marketers Should Focus On When Transitioning From DTC To Retail?
MarTech Podcast ™ // Marketing + Technology = Business Growth
Preparing for the Shift: From DTC to Retail Marketing
This chapter explores the vital transition from direct-to-consumer marketing to retail, highlighting the importance of readiness in various aspects. It covers the need for organizational scale, effective distribution, brand presence, and essential preparations like packaging and pricing for successful bulk distribution.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode