How to Make Millions with a Home Cleaning Business. Ep #069
Sep 23, 2024
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In this discussion, Johnny Robinson shares his journey from building a top window washing business to helping others launch home cleaning services. He dives into the gritty challenges of hiring reliable cleaners and the importance of trust in this industry. Johnny also highlights innovative growth strategies and explores lucrative opportunities like epoxy flooring. With a sprinkle of humor, he shares wild hiring mishaps, emphasizing the need for thorough vetting and solid customer service to thrive in this business.
Johnny Robinson emphasizes that success in the home cleaning business hinges on effective hiring practices and rigorous screening to ensure service quality.
Venturing into adjacent markets like epoxy flooring can provide lucrative opportunities, as these sectors are growing and often have higher profit margins.
Deep dives
The Evolving Home Service Industry
There is a perception that entering certain industries can be daunting due to competition and the difficulty of providing excellent service. However, the reality is that many sectors, particularly home services, have a continual demand for quality providers. As long as one is committed and confident, they can thrive and stand out among competitors by capitalizing on this demand. This creates an opportunity for new entrants in the market to build successful businesses, as there will always be clients seeking dependable service.
Success Story: Window Cleaning to Home Service Academy
Johnny Robinson, known for founding a successful window cleaning company in Orange County, transitioned to teaching others how to start home cleaning businesses. After selling his window cleaning business, he began his new venture as a way to help his mother transition from driving for Uber to a more stable income. Through trial and success, he developed a remote cleaning business model and went on to launch the Home Service Academy, which rapidly gained traction. By focusing on straightforward hiring practices and leveraging online platforms, he helped others replicate his success in a highly scalable manner.
Hiring Challenges in Home Services
One of the major challenges in running a home service business is staffing, as finding reliable cleaners can significantly impact the quality of service delivered. Robinson emphasizes the importance of a rigorous screening process to ensure that only the best contractors are hired, including conducting test cleans to assess their capabilities. Moreover, he pointed out that resolving staffing issues can lead to sustainable growth, as many businesses struggle to find and retain quality staff. To mitigate these challenges, effective recruiting strategies, such as using job posting platforms like Indeed, can dramatically improve hiring efficiency.
Opportunities Beyond Cleaning
While some may not be interested in starting a cleaning business, there are adjacent markets offering lucrative opportunities, such as epoxy flooring and construction clean-up services. Robinson notes that these industries are experiencing growth, with higher profit margins compared to traditional cleaning services. He underscores the importance of leveraging social media and community engagement to drum up business, using platforms like Facebook groups for local promotions. By diversifying service offerings and exploring untapped markets, aspiring entrepreneurs in the home service sector can significantly enhance their income potential.
I sat down with Johnny Robinson, who built a successful window washing business in Orange County that's still ranked #1 in the map pack. Now, Johnny helps others starthome cleaning businesses with little to no upfront investment. In this episode, he gets into the tough realities of the industry, like vetting cleaners, but also explains why it’s a solid business to be in. We also talked about other opportunities, like the growing epoxy flooring industry, for those looking at tangential markets.
--- Watch this on YouTube instead here: tkopod.co/p-yt Ask me a question on or off the show here: http://tkopod.co/p-ask Learn more about me:http://tkopod.co/p-cjk Learn about my company: http://tkopod.co/p-cof Follow me on Twitter here: http://tkopod.co/p-x Free weekly business ideas newsletter:http://tkopod.co/p-nl Share this podcast:http://tkopod.co/p-all Scrape small business data:http://tkopod.co/p-os --- 00:00 Introduction to the Episode 00:22 Meet Johnny Robinson 01:55 Johnny's Journey in Window Cleaning 02:15 Transition to Home Cleaning Business 09:38 Challenges in the Cleaning Business 11:15 The Importance of Hiring and Screening 19:41 Client Perks and Test Cleans 20:15 Nightmare Stories in the Cleaning Business 21:51 Effective Job Acquisition Strategies 24:23 Scaling Your Business with Multiple Channels 27:20 The Importance of Customer Service 29:29 Innovative Business Ideas and Tools 31:04 High-Ticket Programs and Backend Strategies 36:08 Opportunities in Home Services 38:17 Conclusion and Where to Find More
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