Marketing Against The Grain Marketing Executives React To Hilarious 1980s TV Commercials (#109)
Apr 13, 2023
Dive into the wacky world of 1980s commercials as the hosts explore nostalgic ads that still resonate today. From catchy cereal jingles to the curious appeal of quirky Heinz ketchup spots, they uncover timeless marketing tactics. Discover how using humor, relatable themes, and even dogs and babies can create a lasting impact. The discussion also critiques the absurdity of some ads while highlighting effective strategies that modern marketers can adopt. Join in for a playful yet insightful journey through classic TV advertising!
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Frosted Mini Wheats
- Kipp and Kieran share a fondness for Frosted Mini Wheats, a cereal featured in a 1980s commercial.
- They discuss its marketing strategy and its appeal to both adults and children.
Heinz Ketchup Ad
- A Heinz ketchup commercial from the 1980s used thickness as its main selling point.
- The commercial featured a giant fork with a hot dog and a girl struggling with an oversized ketchup bottle.
Retro Marketing
- Use 1980s cinematography and jingles in modern ads for a unique feel.
- This will make your ads stand out and increase engagement, especially for direct-to-consumer brands.