Grow The Show Your Interviews Are Why Your Podcast Isn’t Growing
Dec 9, 2025
Discover why a packed lineup of guests doesn’t guarantee podcast growth. Learn how celebrity interviews can backfire and why many guest pitches might be low quality. Kevin discusses the importance of aligning your guest strategy with listener goals and why it's crucial to drop certain recorded interviews for better growth. Audit your next ten guests and focus on quality over quantity to truly engage your audience. Transform your show by making a clear promise that resonates with listeners!
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Booked Guests Aren't Growth
- Having many booked guests is not a proof your podcast is growing; it's often just proof the show exists.
- Kevin Chemidlin explains that being booked out can lock you into months of stagnant publishing and stalled growth.
Guest Quantity Misleads Quality
- Guest volume often signals supply of pitchers, not audience demand or quality content.
- Kevin Chemidlin points out many pitches are average business owners seeking leads, not valuable episodes.
Reject Mass-Generated Guest Pitches
- Avoid publishing interviews booked via mass AI/PR pitching since they rarely target real audience discovery.
- Kevin Chemidlin warns these automated pitches create noise and don't bring engaged listeners.