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RealTrending: Side's Guy Gal on why his company is worth $2.5 billion valuation
Jul 6, 2021
Guy Gal, founder of Side Real Estate, discusses creating a white-label brand for agents, securing $200M+ in funding, and their $2.5B valuation. Side plans to enter 15 markets, empower agents, and potentially go public.
32:56
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Quick takeaways
- Buyer representation is essential for home buyers, with nearly 9 out of 10 willing to use a buyer's agent again.
- Side Real Estate's strategic funding and expansion plans focus on entering 15 new markets, aiming for nationwide coverage by next year.
Deep dives
Unique Buyer Representation Matter for Home Buyers
Buyer representation is highlighted as crucial for home buyers, with nearly 9 out of 10 expressing willingness to use a buyer's agent when making a home purchase again. The importance of buyer agents is emphasized in managing the multitude of tasks involved in real estate dealings, underscoring their essential role in the process.
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