Nikonomics - The Economics of Small Business cover image

Nikonomics - The Economics of Small Business

18 - Hitting $1.65M Revenue in the Digital Services Market with Joe Benson

Jun 14, 2024
Join Nik as he chats with Joe Benson, the mastermind behind Eversite's 'Website as a Service' model. They discuss bootstrapping the business, importance of conversion-centric websites, and customer acquisition costs in the digital services market.
28:04

Episode guests

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Quick takeaways

  • Eversight's 'Website as a Service' model ensures steady revenue flow for clients through monthly payments, fostering continuous website updates and support.
  • Focusing on conversion-centric websites and offering tailored digital marketing services drives business growth and enhances clients' online presence.

Deep dives

Eversight's innovative 'website as a service' approach

Eversight, led by Joe Benson, offers a unique 'website as a service' model that deviates from the traditional per-project pricing. Clients pay a monthly fee of $399, including custom builds and ongoing maintenance. This shift in approach ensures clients don't face cash flow issues after website creation, emphasizing continuous updates and support.

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