The Graham Cochrane Show You’re More Qualified Than You Think (to START or SCALE your business)
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Jun 3, 2025 Insecurity can cripple your potential to teach and charge for your expertise. Many hold back, waiting to feel more qualified, while others thrive by sharing openly. Discover how personal experience is as valuable as formal qualifications. Learn actionable steps for content creation, pricing strategies, and the importance of embracing imperfection. This episode empowers you to take decisive action and recognize your worth. Crush self-doubt and start turning your knowledge into income today!
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Obvious To You Is Gold
- Many hold back from teaching online because they think they aren't qualified enough or expert enough.
- What's obvious and ordinary to you is gold and extraordinary to someone else.
Unexpected Value in Simple Teaching
- Graham taught digital marketing to experienced entrepreneurs with little prep and worried they knew it all.
- Despite expectations, attendees found immense value and learned new things from his simple teaching.
Forget The Word Expert
- The word 'expert' can be limiting and alienating for many people.
- You don't need to be an expert to help others; just being able to help someone get a result is enough.
