Geniuses Of Copywriting

Harlan Kilstein

Jun 2, 2020
Harlan Kilstein, a legendary copywriter with multiple 7-figure ventures, shares his transformative journey from school principal to A-list copywriting success. He recounts how he taught Chris Haddad to create compelling sales letters and reveals the story behind his first sales letter that made $250K in one day. Harlan emphasizes the power of the Therapeutic Metaphor in copywriting, discussing strategies that resonate deeply with audiences. His insights into mentorship and the evolving landscape of copywriting make this a must-listen for aspiring writers.
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