From Principal to Pro: A Copywriting Journey

This week on the Geniuses Of Copywriting podcast we have one of the true legend of copywriting with is - Dr Harlan Kilstein. Harlan is the owner of multiple 7-figure businesses, offers crushing it on cold traffic and huge Facebook groups that pay off in spades - as well as being a genuine A-List copywriter.

We discuss:

- How Harlan's taught Chris Haddad to write such powerful, devastatingyl effective sales letters
- The story behind Harlan's first sales letter - which made an 18yo kid $250K on its first day (And got his paypal account shut down in the process)
- Harlan's go-to copy technique - the Therapeutic Metaphor - how to use it and why it's so powerful

Harlan's list of clients includes Frank Kern, Rich Schefren, Mindvalley, Ed Dale, Stephen Pierce and many more - plus all the A-List copywriters he's coached to the top of the game.

This is a rare insight into the mind of one of the world's top persuaders and successful entrepreneurs.

Visit www.geniusesofcopywriting.com for more information!