Creator Lab - interviews with entrepreneurs and startup founders Jack Butcher, Visualize Value // Building An Audience, Visual Storytelling + Monetizing An Audience
Oct 8, 2020
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Jack's Career Journey to Visualize Value
- Jack moved from UK to New York and entered graphic design agencies after graduating in 2010.
- He started an agency, burned out on client work, and gradually shifted to focusing on Visualize Value.
From Time to Scalable Value
- Jack realized agency work was limited by his time as a resource and needed a scalable model.
- He narrowed services to specialize in visualizing intangible ideas that few others wanted to do.
Audience Growth Starts Small
- Focus on convincing a few ideal clients instead of chasing a massive audience from the start.
- Targeting specific individuals creates ripple effects that grow your audience organically.