
Jack Butcher, Visualize Value // Building An Audience, Visual Storytelling + Monetizing An Audience
Creator Lab - interviews with entrepreneurs and startup founders
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How to Get Rich Without Being Lucky
I think I stumbled upon that maybe a year after the agency work I was doing. The first kind of realization was like, okay, this is way too broad of a service mix. Like if any kind of sanity is going to return to this thing, we have to narrow down or hire more people. And one of the things that I sort of put together in hindsight is this process of visualizing these intangible ideas. So all work you sell as a creative agency would be pitch decks and here's why we think this is a good idea. Here's what the market looks like. Here's how customers behave. Here's why you're different from your competitors because nobody else wants to do it
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