
The Stacking Benjamins Show
Harvard Business Review's Kevin Evers on the Genius of Taylor Swift (SB1671)
Apr 16, 2025
Kevin Evers, a Senior editor at Harvard Business Review Press, unpacks Taylor Swift's strategic brilliance in building her empire. He reveals how her early partnerships shaped her career and the superpower of a clear vision. Discover how she transformed adversity into creativity and leveraged initial setbacks. Evers also discusses insights into risk-taking, marketing strategies, and the importance of ownership. Along with intriguing takes on real estate and crypto safety, this conversation offers sharp lessons for anyone looking to navigate their financial journey.
01:15:56
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Quick takeaways
- Taylor Swift's early partnerships and strategic decisions set her on a unique path, allowing her to build a formidable cultural and financial empire.
- A clear vision, along with discipline and preparation, enables individuals to turn creative frustrations and conflicts into significant opportunities for growth.
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