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Harvard Business Review's Kevin Evers on the Genius of Taylor Swift (SB1671)

The Stacking Benjamins Show

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Navigating Nashville: Taylor Swift's Rise

This chapter explores the dynamics of the Nashville music scene during a time of industry challenges and consolidation, focusing on Taylor Swift's strategic efforts to carve her niche. It highlights her authentic connection with audiences and how her collaboration with a dedicated executive played a key role in her success. Additionally, the chapter emphasizes the importance of creativity, strategic decision-making, and grassroots engagement in building a music career.

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