The Game with Alex Hormozi

💰💰🔥🔥HOW TO OVERCOME PRICE OBJECTIONS—My favorite one 🔥🔥...and a fun story to drive it home. | Ep 47

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May 6, 2018
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ADVICE

Handling Price Objections

  • Agree with the customer about the price being expensive.
  • Then, explain why your product is premium priced—it's because you offer the best, not the cheapest.
ADVICE

Restating Value

  • Restate the value proposition by emphasizing the problem your product solves.
  • Remind customers of their prior cheaper attempts and how they failed.
ADVICE

Emphasize Generational Impact

  • Highlight the long-term, generational impact of your product/service.
  • Use evocative language and target deep-seated desires for lasting change.
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