Agent Series 11 - The Leads Don't Suck, You Suck: An Unfiltered Guide to Online Lead Conversion

Parker Pemberton and Liz Rein (former attorney) from Pemberton Real Estate share their vulnerable and inspiring journey of failure, comeback, and entrepreneurial bravery. They explain their unconventional decision to move from a massive team to an independent brokerage, breaking down their "elective services" model that keeps agents productive. They share their high-volume metrics $829 million, 2,200 transactions and reveal why agents must focus on becoming "findable on ChatGPT" to succeed in the AI-driven future.

Give your clients the competitive edge with Zillow's Showcase. Discover how this exclusive, immersive media experience, featuring stunning photography, video, virtual staging, and SkyTour, helps agents drive more views, saves, and shares. Agents using Showcase on the majority of their listings on Zillow list 30% more homes than similar non-Showcase agents. Learn how to stand out and become the agent sellers choose.

Give your clients the competitive edge with Zillow's Showcase. Discover how this exclusive, immersive media experience, featuring stunning photography, video, virtual staging, and SkyTour, helps agents drive more views, saves, and shares. Agents using Showcase on the majority of their listings on Zillow list 30% more homes than similar non-Showcase agents. Learn how to stand out and become the agent sellers choose.

https://www.zillow.com/agents/showcase/

Connect with Liz on Instagram - Facebook.

Connect with Parker on Instagram - Facebook.

Learn more about Pemberton Real Estate on Instagram - Facebook and online at join-pemberton.com and pembertonhomesteam.com.

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