What separates successful entrepreneurs and marketers from those who struggle? It’s not just strategy… values! In this episode of The Russell Brunson Show, I break down the essential principles that drive long-term success in business, marketing, and selling.

I’ll share the core values we developed inside our company, Prime Mover, and explain why setting the right standards can elevate your business, your team, and your ability to influence and sell effectively. You’ll hear the lessons I’ve learned from top business leaders, personal mentors, and even my own experiences in wrestling that shaped these principles.

Key Highlights:

• The role of “values” in sales, marketing, and business success, and why most entrepreneurs overlook them.
• How structuring your company around growth, contribution, and extreme ownership creates a winning culture.
• Why the best marketers and business owners funnel hack first instead of starting from scratch.
• The hidden power of over-delivering and how it turns customers into lifelong fans.
• The golden rule applied to marketing and sales and how treating others the way you want to be treated builds trust and drives results.
• The secret to pushing past mediocrity: Work until you’re proud.

Whether you’re a marketer, entrepreneur, or business owner looking to scale your sales and influence, this episode will challenge you to rethink how values shape your path to success.

Tune in and start applying these principles today!

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