Founders

#77 Steve Jobs (The NeXT Years)

138 snips
Jun 23, 2019
Dive into the tumultuous journey of Steve Jobs as he navigates the challenges of launching NeXT after Apple. Discover the intriguing balance between his visionary ambition and the harsh realities of tech entrepreneurship. The discussion covers the pitfalls of overconfidence, where aesthetic choices overshadowed practicality, leading to NeXT's struggles. Explore the complex dynamics of Jobs' micromanagement philosophy and the lessons learned from his strategic decisions during a pivotal tech era. Experience the transformative impact of the information revolution through his unique lens.
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ANECDOTE

NeXT's Early Years

  • Steve Jobs founded NeXT in 1985 after leaving Apple, aiming to shape history again.
  • Despite eight years and substantial investment, NeXT struggled to replicate Apple's early success.
INSIGHT

Lessons from NeXT's Failure

  • NeXT's early history, marked by financial losses and strategic missteps, offers valuable lessons in what not to do.
  • Despite its initial struggles, NeXT's operating system ultimately led to Jobs' return to Apple.
ADVICE

Recommended Reading Order

  • When studying Steve Jobs' career, consider reading biographies chronologically.
  • Start with early Apple, then NeXT, followed by broader biographical works.
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