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DTC POD: How The Best Brands Are Built

#278 - Everything You Need To Know About AI x Commerce

Jun 7, 2023
49:09

Podcast summary created with Snipd AI

Quick takeaways

  • XGen AI enables brands to autonomously leverage AI tools, optimizing user experience and driving conversions.
  • Brands should focus on capturing relevant data, establishing a strong data schema, and seeking AI tools that provide configurability to achieve agility and competitive advantage.

Deep dives

The Power of AI in Enterprise Retail E-commerce

XGen AI provides enterprise brands with the ability to deploy machine learning systems and pipelines to solve e-commerce challenges. The platform enables brands to autonomously leverage AI tools without the need for in-depth technical expertise. This has brought immense value to brands, allowing them to optimize their user experience, personalize content, and drive conversions. The AI-driven recommendation system adapts in real-time based on user interactions, predicting unique outcomes and delivering personalized experiences for each visitor. XGen AI aims to empower brands by democratizing machine learning, giving them full control over their AI systems and enabling them to stay ahead of the competition.

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