32. How to Start Your Own Business (and Replace Your Salary) with George Mortimer

Want to start a business and begin working for yourself? This is how you do it. You don’t need to (and actually should not) invent a product or create a new type of service or technology. You can work for yourself simply by doing what you do right now at your job or what you’re interested in. Becoming your own boss enables you to earn more money, live on your own terms, and build something greater than yourself.

This is how to start your own business from scratch, even if you have $0 and are working a full-time job.

My guest isn’t wearing a suit, and he’s not driving a Bentley to work. He doesn’t need to, even though he’s COO of Self Storage Income. George Mortimer became my COO through starting his own web design business after not wanting a boss. Now, he’s running teams and a multimillion-dollar business. George and I know what it’s like to do the grunt work, struggle, and finally succeed at being (often) happily self-employed.

We’ll walk through how you can do it, too: build your own business, become your own boss, and scale up through the business stages (without burning out).

Insights from today’s episode: 

• How to build your own business (or self-employed income stream) from scratch 
• Why creating a “job” for yourself is not a bad thing (but it comes with some struggles)
• The best “business” for anyone to start who’s currently employed 
• Why big businesses go wrong and how to avoid their massive mistakes 
• Building the “moat” that makes your business stand out from competitors 
• Hey, you! DON’T go and invent a thing! Don’t even think about it!  

Self Storage Income: https://www.selfstorageincome.com/    

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