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RevOps Lab

#68 Turning GTM data into insights - with Dan Schonfeld, VP, RevOps at Glia

Feb 17, 2025
Dan Schonfeld, VP of Revenue Operations at Glia, dives into the transformative power of go-to-market data. He emphasizes the art of data storytelling to make analytics truly actionable. Listeners will learn about balancing strategic and operational analytics, as well as best practices for impactful Quarterly Business Reviews. Dan discusses how to effectively communicate insights to executives and explores the real vs. hype aspects of AI in analytics. His insights help build a strong, data-driven culture in revenue operations.
43:00

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Data storytelling is crucial for RevOps leaders to transform analytics into actionable insights that drive executive decision-making.
  • Balancing operational efficiency with strategic insights is essential for RevOps teams to effectively communicate data implications and guide business strategies.

Deep dives

The Role of Revenue Operations in Data-Driven Decision Making

Revenue operations (RevOps) leaders emphasize the necessity of leveraging data for effective decision-making across organizations. Access to relevant analytics is critical, as it enables leaders to diagnose problems accurately and take appropriate actions. By understanding what is happening under the hood of the business, companies can orient their focus on key issues and improve their operational efficacy. This demonstrates that while organizations may claim to be data-driven, the execution and interpretation of these analytics can vary significantly.

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