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SaaS Interviews with CEOs, Startups, Founders

How he grew $1k to $23k SaaS MRR for HR Tech over last 12 months

Aug 17, 2023
Learn how WeStore grew their monthly revenue from $14k to $23k in a year, shifted focus to larger clients during the recession, discussed funding, team size, and AI automation, acquired customers through word of mouth, and explored growth tactics like leveraging LinkedIn and incentivizing word of mouth.
13:22

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Quick takeaways

  • WeStore.ai transitioned from working with SMBs to targeting larger enterprises, resulting in significant revenue growth.
  • Despite having fewer customers, WeStore.ai achieved steady revenue growth by moving upscale and securing annual contracts with larger companies.

Deep dives

WeStore.ai Revenue Shift

WeStore.ai has experienced a significant shift in revenue, with their SaaS revenue increasing from $1k to around $21k per month. Previously, a majority of their revenue came from consulting services. They have transitioned from working with SMBs to targeting larger enterprises. Despite having fewer customers (11 down to 4), their revenue has grown.

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