The Impact of Internet Disruption on Traditional Media

The discussion highlights how traditional media, particularly newspapers, struggled to adapt to the rise of the internet during the dot-com boom. Key players recognized the threat posed by online platforms, such as eBay, which began to encroach on their classified advertising revenue. Despite being aware of these disruptive forces, many organizations hesitated to commit fully to digital initiatives, often viewing them as backup options rather than the future of their business. This ambivalence hampered their ability to transition effectively, as they found it challenging to prioritize new technologies and strategies over their existing, profitable models.