How to Succeed With Fulfillment by Amazon (FBA) and Stand Out in the E-commerce Space With Neil Twa (MU Classic)

Aug 25, 2025

Neil Twa, CEO of Voltage Holdings, shares his journey from startup struggles to e-commerce success. He discusses his 5x5 process for launching products and the importance of funding for growth. Neil emphasizes the power of mission-driven leadership, particularly in empowering veterans through entrepreneurship. Listeners learn about common pitfalls in Amazon FBA and how to build competitive brands in crowded markets. With actionable strategies, he highlights how e-commerce can create generational wealth.

Ask episode

AI Snips

Chapters

Transcript

Episode notes

ANECDOTE

From Dial-Up To Digital Marketing

Neil describes growing up in Medford, discovering the internet via dial-up and message boards as a young person.
That early exposure shaped his affinity for digital marketing and technology that later guided his career.

ANECDOTE

Fired From IBM, Forced Into Entrepreneurship

After leaving IBM in 2007, Neil and his wife faced no income while expecting a child and went sink-or-swim building a consulting business.
That crisis forced him to transition to entrepreneurship and shaped his tenacious approach to business.

ANECDOTE

Medical Crisis That Reordered Priorities

Neil recounts his wife's near-death surgical complications and how watching her be resuscitated twice reframed his priorities toward family first.
That experience inverted his values and led him to build lifestyle-driven businesses that prioritize family purpose over profit.

Get the Snipd Podcast app to discover more snips from this episode

Get the app