

Navigating the Golden Age of Marketing with Vineet Mehra, CMO of Chime
Jun 11, 2024
Vineet Mehra, CMO of Chime, talks about transitioning to tech-driven financial services, building future customers, and performance storytelling in modern marketing. Learn how Chime is revolutionizing banking and why we are in the golden age of marketing.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Intro
00:00 • 2min
Evolution and Challenges in Modern Marketing
02:11 • 14min
Evolution of the Chief Marketing Officer Role in the Modern Age
16:31 • 3min
Chime's Mission and Modern Marketing Strategies
19:47 • 9min
Career Insights and Strategies for Success
29:16 • 3min
Reflections on Success and Gratitude with CMO
31:52 • 2min