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The Speed of Culture Podcast
Navigating the Golden Age of Marketing with Vineet Mehra, CMO of Chime
Jun 11, 2024
Vineet Mehra, CMO of Chime, talks about transitioning to tech-driven financial services, building future customers, and performance storytelling in modern marketing. Learn how Chime is revolutionizing banking and why we are in the golden age of marketing.
31:08
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Quick takeaways
- LinkedIn is crucial for small businesses to find professionals efficiently.
- Transitioning from established companies to startups signifies embracing evolving marketing trends for staying relevant.
Deep dives
LinkedIn as a Hiring Platform
LinkedIn is highlighted as a crucial platform for small businesses to find professionals. It emphasizes the efficiency of using LinkedIn to connect with skilled individuals who may not actively seek new job opportunities. This insight is supported by statistics showing high user engagement on LinkedIn compared to other job sites, making it a prime location for businesses to recruit top talent.
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Discover
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