Product Growth Podcast

How Zoho Became a $6B Company Without Funding, former Growth PM Aishwarya Ashok

Jan 10, 2025
Aishwarya Ashok, former Growth PM at Zoho and now founder of Founders Foyer, discusses Zoho's remarkable journey as a bootstrapped SaaS giant. She reveals why Zoho remains private and shares its unique origin story. Aishwarya highlights strategies for landing product management roles and the challenges faced in this transition. Additionally, she emphasizes the rising importance of no-code tools and AI in product management, making the field more accessible for aspiring leaders.
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INSIGHT

Zoho's Private Status

  • Zoho's private status reflects its founders' values and focus on customer problem-solving.
  • This bootstrapped approach influences product development and company culture.
ANECDOTE

Zoho's Origin Story

  • Zoho began as AdventNet in the late 90s, focusing on network management software.
  • It evolved into Zoho, offering SaaS applications based on emerging customer needs.
INSIGHT

Target Audience

  • Zoho primarily targets small and mid-sized businesses (SMBs) with its suite of applications.
  • However, it's expanding into the enterprise market with specialized suites.
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