The GaryVee Audio Experience

Whats in store for 2024?

22 snips
Dec 10, 2023
Lynn Teo, CMO of Northwestern Mutual and 2023 Financial Marketer of the Year, shares her insights on the evolving landscape of marketing as we approach 2024. She highlights the importance of engaging content, especially on platforms like TikTok, and stresses the need for adaptability in a data-driven world. Lynn discusses setting meaningful intentions for the new year, emphasizing employee well-being and collaboration. With a focus on innovative marketing strategies, she explores brand evolution and the significance of authenticity in communications.
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ADVICE

Going Light into 2024

  • Go into 2024 as light as possible.
  • Declutter your life by clearing your desk, deleting emails, and cleaning out your closet.
ADVICE

Plan Your Year

  • Plan your year ahead of time, including trips, speeches, and personal time.
  • Prioritize these plans; work will always fill the gaps, so ensure your goals are met.
ADVICE

Year-Defining Activities

  • Define one significant, year-defining activity for each year.
  • This provides a memorable marker for your accomplishments.
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