Masters of Scale Prepare for a ‘technology supercycle,’ with futurist Amy Webb
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Dec 12, 2024 
In this discussion, Amy Webb, founder and CEO of the Future Today Institute, sheds light on the coming technology supercycle that will reshape industries. She emphasizes the crucial role of strategic foresight in business decision-making. Webb explores how converging technologies like AI and biotech will drive productivity and sustainability. She also highlights the intersection of technology and personal performance through sensor tech's impact on fitness. Lastly, she addresses the challenges of communicating complex ideas to leaders resistant to change.
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Early Mobile Insights
- Amy Webb's early experience with advanced mobile phones in Japan shaped her career path.
- She foresaw a future of distributed content and many-to-many communication.
Unplanned Path to Futurist
- Amy Webb's path to becoming a futurist was unplanned, due to a panic attack during the LSAT.
- She worked in Japan, became a journalist, and eventually founded the Future Today Institute.
Focus on Creation
- Focus on creating something great, not just exiting.
- A desire for an exit leads to decisions that don't benefit the product.
