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Freelance to Founder
[Q&A] Charge by Hour or Project?
Jun 5, 2024
The hosts discuss whether to charge by the hour or project in freelancing, debunking the myth of hourly rates. They emphasize the importance of value-based pricing and share insights on navigating pricing strategies for freelance projects, focusing on optimizing graphics and understanding client perception of value.
21:35
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Quick takeaways
- Shift from hourly rates to value-based pricing for freelancers to reflect the impact of their services.
- Align pricing with the value clients place on problem-solving solutions to communicate the worth of services.
Deep dives
Focus on Value-Based Pricing Over Hourly Rates
The podcast episode emphasizes the importance of moving away from charging clients by the hour towards value-based pricing. It highlights that hourly rates can sometimes undervalue the quality of work provided by freelancers and limit their earning potential. By shifting the pricing focus to the value delivered to the client, freelancers can better reflect the impact of their services on the client’s business success.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode