This episode dives into the struggles of breaking into the US market for a video production business. After initial success, a listener faces challenges connecting with clients in Salt Lake City. The hosts emphasize the importance of regular sales activities, comparing it to a gym routine. They also explore niche opportunities in video editing and motion graphics, urging freelancers to cater to specific markets. Finally, branding misalignments are tackled, highlighting the need for clearer business presentations.

Effective messaging is crucial for attracting new clients, yet many freelancers struggle to communicate their value. A guest shares insights on project management tailored for creatives, emphasizing the importance of organization and client relations. The conversation dives into setting clear business goals, automating processes, and understanding client motivations. Additionally, they tackle challenges faced by freelancers, highlighting the need for solid account management and effective pricing strategies to thrive in the creative industry.

In a lively Q&A session, the hosts tackle the buzz surrounding GoHighLevel, sharing personal experiences that reveal both the software's potential and its pitfalls. They delve into usability challenges, customer support woes, and security concerns, painting a comprehensive picture of the platform. The conversation also compares GoHighLevel to other CRM tools and raises caution about popular marketing trends. Additionally, they explore the nuances between multi-level marketing and affiliate strategies, providing insights for aspiring entrepreneurs navigating this complex landscape.

Are you a control freak in your freelance work? Discover how letting go of smaller tasks can unleash your potential as a founder. Listen to insights from a social media manager navigating the shift from freelancer to business owner, and learn about the emotional hurdles of delegation. Explore the importance of recognizing team strengths, effective communication, and time management. Plus, find out how tracking even minor tasks can enhance productivity and align work with your long-term goals.

Ever wondered how to price your services when using subcontractors? The hosts dive into optimal strategies for managing these relationships. They recommend a minimum 30% markup to cover risks and project management duties. Discussion highlights the importance of having separate contracts for clients and subcontractors to clarify responsibilities. Clear communication is emphasized as a key to success in these arrangements. Get ready to elevate your freelance game with these insightful tactics!

On today’s show, can you grow without embracing hustle culture? That’s just part of what we talk about with return guest: Travis Boyco.A few months ago, Travis was trying to decide if he could actually quit his job and take his business full-time.Now, he’s back, freelancing full-time and hitting us with some of his biggest learnings from going full-time, plus questions he’s run into since.It’s a fun episode today, and it’s all here on Freelance to Founder. Here we go.(This episode was originally aired on November 11, 2023).PS: Get featured in an upcoming Q&A! Just visit http://freelancetofounder.com/ask and submit a question. Support our SponsorsOur generous sponsors make this show 100% free to you. Support them at the link below.https://freelancetofounder.com/sponsorsGet your own on-air coaching callWe'd love to feature your business and offer some free on-air advice for growing your business. To see if you're a good fit, click here.Leave us a review on Apple Podcasts:If you enjoy the show, can you do us a favor and leave us an honest rating and review on Apple Podcasts? We'll love you forever. Click here to leave a review.More Recommended Listening:This show is a part of the Podglomerate, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our newsletter.We suggest you also try other Podglomerate shows about entrepreneurship, business, and creativity, such as Rocketship.fm and Creative Elements. Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's Q&A, Rachel Stoneking, from our free Facebook Mastermind Group asked how she could get the passion for her business back. She shares her personal feelings of anxiety and disappointment after losing clients with COVID-19 and getting burned out with everything around it. "How do you overcome these negative feelings and connect back with the passion for your business?"We'll learn a lot from this difficult BUT important question.This episode was originally aired on June 21, 2022.To submit your question, visit FreelanceToFounder.com/ASK, and we'll feature you on an upcoming episode.Listen to our full-length coaching calls: http://freelancetofounder.comSupport our SponsorsOur generous sponsors make this show 100% free to you. Support them at the link below.https://freelancetofounder.com/sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices

Zach Johnson Medland, founder of Gumption Design Company, dives into the dilemma of whether to hire first or seek clients to fund hiring. He shares insights on merging diverse services into a compelling monthly offer. The conversation touches on the emotional journey of transitioning from freelancer to founder, the importance of juggling small and large clients, and innovative approaches to service packaging. They also discuss navigating the challenges of client acquisition and maintaining quality while ensuring ROI.

On today’s show, where do you start when it comes to making a marketing plan for your business?That’s what Thomassina asks us and—since Clay and I both have extensive marketing backgrounds—we end up having a lot to say about it.If you’re not sure where to start when it comes to marketing, then this episode is for you.This is Freelance to Founder. Here we go!This episode was originally aired on January 23, 2024.To submit your question, visit FreelanceToFounder.com/ASK, and we'll feature you on an upcoming episode.Listen to our full-length coaching calls: http://freelancetofounder.comSupport our SponsorsOur generous sponsors make this show 100% free to you. Support them at the link below.https://freelancetofounder.com/sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices

In this discussion, Mannat, a talented typography student from India, reveals her struggle to attract the right clients through social media. She shares her experience of often receiving inquiries for packaging design instead of the typography work she loves. The hosts provide effective strategies to refine her online presence, emphasizing the importance of targeting the right audience and establishing a clear vision. They also explore the balance between her studies and her budding freelance career, offering insights into community support for success.