The Entrepreneur DNA How to Write a Book That Will Transform Your Brand and Business | Chandler Bolt | EP 53
Jan 6, 2025
Chandler Bolt, Founder and CEO of SelfPublishing.com, shares his expertise on how writing a book can revolutionize your brand and business. He discusses the step-by-step process for turning ideas into a published work, emphasizing that a book can establish authority and generate leads. Chandler also highlights the shift from traditional to self-publishing, empowering authors with more control and potential revenue. With actionable insights, he encourages aspiring authors to leverage their stories for business growth, enhancing both credibility and visibility.
AI Snips
Chapters
Books
Transcript
Episode notes
Book Writing Creates Leverage
- Writing a book puts you in an elite club since less than 1% do it despite 81% wanting to.
- Books create leverage by impacting many people and scaling your business beyond one-to-one interactions.
Leverage Your Book for Business
- Use your book to generate leads, sales, and referrals by giving it away strategically.
- Incorporate the book into sales funnels to boost credibility and conversion rates.
Use Mind Maps to Start Writing
- Start writing by creating a mind map of your ideas, stories, and lessons for your book topic.
- This approach clarifies your thoughts, making outlining and drafting much faster and easier.
