
 The Futur with Chris Do
 The Futur with Chris Do Vulnerability Meets Growth Strategies - With Eric Siu | Episode 335
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 Mar 22, 2025  In this engaging conversation, Eric Siu, a leader in digital marketing and host of the Leveling Up podcast, shares his insights on building authentic personal brands. They discuss the importance of vulnerability and storytelling in creating genuine connections online. The duo dives into the dynamics of running masterminds, offering tips on effective structure and engagement. They also reflect on balancing personal growth with branding, emphasizing the value of creativity and emotional authenticity in the digital age. 
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Authentic Personal Branding
- Build an authentic personal brand by being vulnerable and real.
- Show your true self online and connect with your audience emotionally.
Mastermind Inspiration
- Chris Do shares how Sam Evans inspired him to start a mastermind.
- He realized the importance of product-market fit and finding his niche.
Mastermind Attempts and Outcomes
- Many people attempted masterminds after hearing Sam Evans's success.
- Vanessa Lau experienced burnout, and Amen Iseghohi shifted to one-on-one coaching.










